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Tuesday, August 25, 2020
Ethical Arguments Essay Example | Topics and Well Written Essays - 1250 words
Moral Arguments - Essay Example Organ exchange essentially includes the offer of the human inward organs like the heart, liver the kidneys and other indispensable organs for transplant. Starting at now, there is an overall deficiency of organs that are accessible for transplant. Basically, a great deal of affluent individuals who shockingly require organ transplant are equipped for paying any measure of cash to have the medicines as long as they don't need to sit tight in line for gave organs. On the other hand, a ton of destitute individuals will readily offer their organs to get by. Be that as it may, an enormous rate has a place with the individuals who pass on will sitting tight for organs because of lack (Chia, 2009). The offer of these organs has three significant ramifications: moral, lawful and money related ramifications. Despite the fact that the deal has had escape clauses in various issues, there is a need to take a gander at a portion of the suggestions since they influence the worldwide market where w e are a piece of. ... This is on the grounds that, a great many patients kick the bucket yearly because of deficiency in gracefully of organs, while others experience difficult and expensive dialysis medicines. Thus, consenting to a business showcase in organs is almost certain to lessen the unnecessary passings and sufferings that are available as it builds the gracefully of organs. Besides, the money installments will increment peopleââ¬â¢s eagerness to give their body parts, just as, adding to the fall of similar costs and making them reasonable to more patients. Actually, the rivals for the offer of human organs contend that, in spite of the fact that the general public may profess to have the commitment of safeguarding life and facilitating human anguish, this may not be completely material. Specifically, they contend that the general public in not in a situation to accept any practices that would damage the privileges of its individuals or cause shameful acts. Moreover, the general public has the commitment to guarantee that every one of its individuals whether rich or poor has an equivalent right to getting to health advantages. The issues of having the rich purchasing organs from the poor seem to profit the previous when contrasted with the last mentioned, subsequently initiation of inconsistent designation of wellbeing gets unreasonable (Wilkinson, 2011). Unnecessary to make reference to, people reserve the option to live their lives with much opportunity and respect. Wilkinson, 2011 contends that, the organ market would without a doubt lead to manhandle that involves the infringement of opportunity and nobility of people. Basically, they state that such a plan will offer certainty to the most helpless, who for this situation happens to be simply the poor through rewarding and be treated as items, just as, allowing others the chance to damage their privileges in
Saturday, August 22, 2020
E Business Application for Globalization - myassignmenthelp.com
Question: Talk about theE Business Application for Globalization. Answer: Presentation In this time of globalization, the web based business industry is developing quickly and it is attempting to change the retail scene. The physical stores are attempting to rival the online stores. The clients are utilizing different imaginative advancements, for example, cell phones to think about the costs and along these lines search up for explicit item data. The conventional retailers are selling their items through blocks and mortar stores. The physical stores are no longer viewed as stores; they can be viewed as dissemination focuses. The clients can visit the retail locations, investigate the items and they can request or buy the items through online mode and subsequently this has disintegrated the gainfulness of blocks and mortar store (Bates 2016). Discoveries It has been found from the contextual analysis that the eventual fate of retail business relies to a great extent upon online stores. Batter contends that the quick development of advancements has made it simpler for the individuals to shop on the web. Versatile is viewed as the primary quickening agent for this change. In the ongoing years, the interest of the clients has radically changed and therefore it is driving the retail business to change as needs be. In this advanced age, the retailers are attempting to show more examples of their items with the goal that the clients can buy them through online mode. To satisfy the requirements of the clients, the retailers need to take a customer facing facade and furthermore an online nearness which will assist them with selecting the item (Rubino 2014). Mixture additionally referenced that the buy and appropriation of the items is expanding through online channels. The eventual fate of the retail location is considered as a discussion. T he retailer needs to discover an ideal harmony among on the web and blocks and mortar stores. In the physical stores, there is reliability in the stores and if the clients have a generally excellent encounter, they will allude their loved ones. The online stores are attempting to compose spring up-shop which will help them in eye to eye client association. This will help them in holding their clients and they can catch the whole market effectively (Herring, Wachinger and Wigley 2014). It has additionally been discovered that internet shopping is a helpful for the clients and it is less tedious. Be that as it may, pundits additionally contend that shopping likewise requires social association and this thus plays a significant in consumer loyalty. Batter has likewise refered to different models how the notices and battles outside the retail locations has pulled in the clients (Yeung and Ang 2016). End In this way, it tends to be said that the physical stores needs to battle hard so as to contrast and the online market. The clients must be given some exceptional offices and limits which will pull in them to visit the stores as opposed to shopping on the web. In addition, web based shopping likewise includes high measure of hazard and there are high security breaks. The retailers are confronting an incomprehensible fight and therefore they are attempting to discover inventive and new intends to hold the clients in their stores. Reference List Bates, B., 2016. Internet businesses Impact on Big-Box Retailers. Herring, L., Wachinger, T. furthermore, Wigley, C., 2014. Making stores matter in a multichannel world.Perspectives on retail and buyer merchandise, (3), pp.4-12. Rubino, J., 2014. Blocks and clicks.CFA Institute Magazine,25(4), pp.30-32. Yeung, G. what's more, Ang, K.L., 2016. Online Fashion Retailing and Retail Geography: The Blogshop Phenomenon in Singapore.Tijdschrift voor economische en sociale geografie,107(1), pp.81-99.
Friday, August 7, 2020
Into the Sunset
Into the Sunset [by Cadet Paul Estrada, 09] As he walked up to us and stretched out his hand, the first thing that Col Wallen told the Det 365 Air Force ROTC Color Guard was something along the lines of, You see that man over there? Make sure you show him your full respect, hes the top Senior NCO in the Air Force. Both men instantly had my respect. One of the many reasons why I enjoy ROTC so much is that there are so many opportunities available to me that I wouldnt have anywhere else. The worlds best leadership training is probably somewhere at the top of that list, but thats a completely different story. Instead, Ill discuss my fascination with color guard. Im not completely sure why I enjoy color guard so much. I think it has a lot to do with my appreciation for the tradition and dignity of the military, and for me, color guards symbolize each of those qualities. Or it just might have to do with the fact that being able to slap around a rifle (even if it has been decommissioned) is just flat-out awesome. At any rate, I volunteer whenever I have the time, and thats how I ended up being a part of Col Wallens retirement ceremony. When the four of us arrived at the Dave Powers Room in the Constitution Inn in Boston, each of us immediately felt a little out of place. We were standing in the middle of a room full of colonels. As one Army officer pointed out to us later on, Sure is a lot of brass in here isnt there? When I finally saw a shoulder with a pair of shiny stars on it, I giddily tapped the shoulder of the cadet next to me and said, Theres a general in here! He just nodded with a sorta I know, lets not screw this up attitude. As we began setting up, the officers in charge of the ceremony started playing a video. The video was of Col Wallen thirty years younger, when he was in fact an ROTC detachment commander. It was actually really interesting to watch just because I could relate to a lot of the cadets that were being inspected in the video. However, what shocked me the most was that the 20something-year-old wing commander in the video was actually the narrator for the retirement ceremony. The 20-year-old cadet, so eager to begin his career in the United States Air Force, was now standing ten feet away from me a 50-year-old colonel, well respected and full of experience. I was blown away, probably more than I shouldve been, but for the rest of the ceremony I was thinking about the cadet in the video and how it related to my future in the Air Force The last half of the ceremony was extremely entertaining for the officers in the room were exchanging funny stories about Col Wallen and handing him gifts. My personal favorite was a t-shirt that read, Youre different today, I noticed the improvement immediately. One of the last gifts to Col Wallen was presented by the same Senior NCO that Col Wallen had pointed out to us earlier. It was a small statue of a man on horseback. The NCO explained that the statue was normally given out when a member of the enlisted corps retired, and symbolized a job well done, and that it was time to ride off into the sunset. The reason I chose to write about my time at Col Wallens retirement ceremony is because it really helped to put things into perspective. About halfway through, I jokingly whispered to the cadet next to me, Thats gonna be you someday. He laughed it off, but I could tell that he was seriously thinking about it. I truly hope that I have a retirement ceremony similar to Col Wallens at some point in my life, being presented a statue of a man on horseback symbolizing a career of respect and honor, and finally riding off into the sunset. But thats just the end of the road. For now, I plan on focusing on where I am now, a hard working student at the Massachusetts Institute of Technology, a proud cadet at Air Force ROTC Det 365, and hopefully someday, a Second Lieutenant in the United States Air Force. I have too many great things going on now for me to worry about things that far down the line. I just hope nobody notices my improvement today. Post Tagged #ROTC
Saturday, May 23, 2020
Role Of Woman In 1984 - Free Essay Example
Sample details Pages: 3 Words: 914 Downloads: 1 Date added: 2019/04/10 Category Literature Essay Level High school Tags: 1984 Essay Did you like this example? Living in a world where as a woman, you are were used only to reproduce and populate the party would have been terrible, but that is what all the women in 1984 experienced. 1984 is set as a dystopian society where the Party sees all, and controls all. Winston Smith, the main character, often wonders what the point of him living is, because he does not believe in the Party and hopes to someday rebel against them. Donââ¬â¢t waste time! Our writers will create an original "Role Of Woman In 1984" essay for you Create order In this society they are set up to be married with a stranger, and are only together so they can reproduce for the Party. During school, the Party teaches the children to spy on their parents. Winston had a few women in his life throughout the book, ones he cared for and others not so much. Women were not treated well in the society, and were only being used through the book, women were used for sex, even though there were a part of the anti-sex league. Love and marriage are very important for the Party, but not in a positive sense. The Party sees love and marriage as a compelling force and they try to regulate and suppress their people. Winston has a wife, Katherine, who he doesnt feel any connection to at all. He is only married to her because that is who the Party says Winston should be with. So the performance continued to happen, once a week quite regularly, whenever it was not impossible. She even used to remind him of it in the morning, as something which had to be done that evening and which must not be forgotten. She had two names for it. One was making a baby, and the other was our duty to the Party. (Orwell) Winston did not like being with Katherine, because she supported and listened to the Party. He had no feelings for her, but he had to be with her because of her duty. Winston did have a connection with a girl named Julia. She was much younger than Winston, and was not married. The two couldnt get married because the Party gets to choose who is with who. Confession is not betrayal. What you say or do doesnt matter, only feelings matter. If they could make me stop loving you that would be the real betrayal. (Orwell) Winston and Julia were soulmates even though they were not able to be married, they still shared similar beliefs, and truly wanted to be with each other before they got caught. Women are not always treated with respect in the present day, but they were not treated well in 1984 either. Women were used for pornosec and for reproducing. They were not well respected in the book. He leaned with astonishment that all the women in the Pornosec, except the head of the department, were girls. The theory was that men, whose sex instincts were less controllable than those of women, were in greater danger of being corrupted by the filth they handled. (Orwell) Women were not as valued as men were in the book, they were mostly used for sex and they didnt have good jobs. Also, a mothers job was to protect their children in the book, but often the mothers were evaporated. He never saw his mother again. When he came back his mother had disappeared. This was already becoming normal at that time. Nothing was gone from the room except his mother and his sister. They had not taken any clothes, not even his mothers overcoat. To this day he did not know with any certainty that hi s mother was dead. (Orwell) Winston had very few memories from his mother, but he thinks for some reason that he might have been the reason that his mother isnt around anymore. Winston doesnt know that if his mother is dead for sure, but since he didnt see her for so long he believes she is. Throughout 1984 some people that were apart of the anti-sex league, meaning that there a group of advocates completely celibacy for both sexes. The women that were a part of this group would wear a scarlet sash at all times. There was also a junior anti-sex league, that was against all children from having intercorse. A narrow scarlet sash, emblem of the Junior Anti-Sex League, was wound several times round the waist of her overalls, just tightly enough to bring out the shapeliness of her hips. Some girls were part of the anti-sex league, like Julia, who Winston would very often meet up with, while trying to keep it from the Party. Some women in the anti-sex league would participate in sex, but keep it from the government so they would not be used for the pornosec. The government had this group because they didnt want some women to take part in personal joys of life. If you were not apart of this group you would be required a once a week duty only to have control over their people. The women in Winstons life, and almost all women in 1984 were not treated well. It was a dystopian set society, where the government saw everything, and controlled everything. The women were not treated well, they were used and sometimes they even had joy taken away from them so they could not live their life they wanted to. Women were often evaporate, or killed their whole existence from the society if they did not live their life how the government wanted them to.
Tuesday, May 12, 2020
Power of Real Women vs. Power of Elizabeth Bennet
Power of Real Women vs. Power of Elizabeth Bennet Elizabeth Bennet is a remarkable young woman due to her self confidence, which allows her intelligence to shine through, making her less trapped than the other young women in the novel, Pride and Prejudice. Elizabeth is able to fulfill the traditional expectations of a woman without losing her opinionated nature and strong sense of self. In the 1800s, a womanââ¬â¢s main priority was to find a man to marry, and be his loyal wife. What makes Elizabeth different from these women is her resistance against succumbing to the act of marriage, because this would put her self-reliance and freedom at risk. Elizabeth Bennetââ¬â¢s character is a symbol of female power and independence but she contradictsâ⬠¦show more contentâ⬠¦Ã¢â¬Å"He has a very satirical eye, and if I do not begin by being impertinent myself, I shall soon grow afraid of him.â⬠Elizabeth is ready to defend herself and her independence at anytime necessary. She holds a certain dignity that she protects and guards so that it can be damaged by no one. At the moment Elizabeth is not worried about losing a possible husband because of her behavior, unlike any other real women who would be clinging to any possible chance at marriage because it determined the rest of their lives. Elizabethââ¬â¢s main strategy is resistance. It is important to remember that Elizabeth is not resisting the idea of love, but everything else that comes with love and will eventually lead to marriage. She tries to avoid responding to Darcy with gratefulness because she knows he egotistically expects it. Her avoiding also shows her stubbornness to not give in even though she is starting to have feelings for Darcy. For example at Netherfield, when Darcy asks Elizabeth to dance she is at first ââ¬Å"amazed at the dignity to which she had arrived,â⬠(Austen pg.86) but her deciding purpose is to deny both to herself and to Darcy that she had any pleasure at all du ring this occasion. But later on when Elizabeth begins to be pursued by Wickham, she falls to a certain weakness that all women can relate to. She is ready to approve any attractive man who pays her attention, to decide that his ââ¬Å"very countenance may vouch for his being amiable.â⬠(AustenShow MoreRelatedReview Of Pride And Prejudice 2587 Words à |à 11 PagesMrs. Bennett brings up the idea that Mr. Bingley should throw a ball at Netherfield and so he does, the whole Bennet family attends the Ball at Netherfield, where Elizabeth dances with Mr. Darcy and Jane dances with Mr. Bingley. Jane then goes to see Mr. Bingley when she fall ill and stays there for some time, Elizabeth comes to stay with her until she is better. Then Jane and Elizabeth gets a note from her mother saying that they must come home right away because Lydia has run away, they look for
Wednesday, May 6, 2020
Models of Organized Crimeexecutive Summary Free Essays
Models of Organized Crime Executive Summary Jennifer Peel CJA/384 November 26, 2012 Marco Faggione Models of Organized Crime Executive Summary Within the criminal justice field there are two different types of organizations and those organizations are bureaucratic and patron-client organizations. This paper will discuss the several assorted reasons why and how the bureaucratic and patron-client organizations are different. The patron-client organization chooses to break the law. We will write a custom essay sample on Models of Organized Crimeexecutive Summary or any similar topic only for you Order Now On the other hand, the bureaucratic organizations are those that are there to enforce it. Although there are many differences between these two organizations, they also have commonalities. This paper will address so many more ways that make these two unique types of organizations different. The Patron-client Organization A patron-client organization is an assembly of criminal individuals who swapped data and assembled a successful system between the main bosses and important political figures. The patron-client organization is typically organized using a hierarchy system which consists of one boss, an underboss, an advisor, captains, and members. The main boss hands down commands to the underboss. The underboss relates the information to captains, who also has lackeys to do the dirty work. All members of a patron-client organization must go through prior initiation. Moreover, patron-client organizations are similar to a very close family in the top tier. The patron-client appears to recruit solely within their group. They tend to identify members with a common factor for recruitment. All members may be of the same ethnic group, family or other common factor. When it comes to the lower level, with the members, that tightness spreads out some. With this allowance of a somewhat spider web manner, there is a better chance of elusiveness when it come to the head figures. This way, the main bosses are able to evade apprehension as well as initial detection form the justice system. The organization is then able to continue daily operations with no issues (Lyman, 2007). When it comes to the patron-client organization control is a special problem ecause of the amount of people in the organization and the length of communication of commands have to travel. So the inability to establish command oversight with the leaders in management with the members in the lower tiers is a large problem (ââ¬Å"Florida International Universityâ⬠, 2007). Something that this group provides is economic aid and protection from outside influences that their clients may be facing. While the group is providing this service, the client will repay the organization wi th such things like intangible items like loyalty to the organization in the future and esteem. The patrons of the organization will act as power brokers for their clients and the rest of society. The Bureaucratic Organization Bureaucratic organizations are more official consisting of hard guidelines, protocols, practices, and procedures. This is unlike the patron-client organization because without administrative approval, the low ranked members may not make any decisions. Called the red tape rule, administration must process the formal documentation before processing all major decisions. Unlike the patron-client organization, which the lower level members can make small decisions without any approval as long as it benefits the organization. If there are no benefits to the organization, the member will receive some sort of punishment. A bureaucratic organization, blames financial troubles solely on the administrations whereas in a patron-client organization, holding everyone financially responsible and involving all members in the success or failure of the organization (WeeKoh, 2009). The Similarities All criminal organization models consist of comparisons and contrasts but the main purpose is to benefit law enforcement, researchers, society, and professionals with a better understanding of how criminal organizations develop domestically and internationally. Professional psychologists, sociologists, and criminologistââ¬â¢s base models on corroborating studies, data, facts, and creditable arguments collected. The information that presented focuses on organizational structure, function and reason, participants, and clients. In addition, each model incorporates detail specific unique features. The models presented are tools that provide answers to questions, offer an explanation to why individuals engage in illegal activity, how criminal organizations develop, and why most criminal organizations are successful. These are just a few of the similarities that exist (Lyman, 2007). Although it appears there are more similarities in both the bureaucratic and patron-client organizations such as their involvement in both legitimate and illegitimate means of business. Both parties hide behind legitimate businesses to cover alternative means of business opportunities, and both parties follow a structured and strictly regulated organization with various levels of power. The Differences The main difference between the two organizations is the shared opportunities and contributions to the organization. The patron-client appears to welcome the input and contributions of each member which gives each member the sense of pride and empowerment as a group that is lacking with the bureaucratic organization. Failure in the bureaucratic organization is blamed on the negligence of those in charge, not in the failure as a group which would be the perception of the patron-client organization. The differences between bureaucratic and patron-client organizations are visible as bureaucratic deals with offices that do things by the law. They do not take extensive training in customer service and do not concentrate on being nice. The offices that are being referred to are government offices such as Welfare, DMV, and Section 8. In contrast, patron-client facilities are offices or places that focus upon pleasing their clients because if they donââ¬â¢t, the patron will go to another facility to get their needs met. This brings us to the similarities and differences of the models of organized crime. These types of models are exceedingly important to understanding organized crime as each provides a wide-range of valuable information. Models just like theories can present what environmental locations are more likely to show signs of developmental progress of criminal organizations than other sites. This in return can be extremely useful in many ways as it allows law enforcement the ability to implement methods that will deter, prevent, detect, and apprehend individuals involved with illegal organizations and operations. Furthermore, law enforcement can educate society on crime prevention methods, and establish numerous anti-crime and awareness programs, such as neighborhood watch (Lyman, 2007). After carefully researching the patron-client and bureaucratic organization, one clearly can see that legal and illegal organizations have one main purpose to profit. Each organization has numerous similarities and differences, but structuring both in such a fashion that there is always someone who is in charge of maintaining the organizations success. Models just like theories provide useful information to law enforcement, society, and professionals. Consider these models as tools that allow law enforcement and society an opportunity to protect assets while detecting, preventing, apprehending, and deterring the individual wrongdoer or a highly developed criminal organization. References Florida International University. (2007). Retrieved from http://chua2. fiu. edu/faculty/byrnesj/organizedweek1-1. htm Lyman, M. D. , Potter, G. W. (2007). Organized crime (4th ed. ). Upper Saddle River, NJ: Pearson/Prentice Hall. WeeKoh. (2009). Bureaucratic organization. Retrieved from http://weekoh. wordpress. com/2009/02/28/briefly-identify-the-main-features-of-bureaucratic-organizations-why-has-bureaucracy-been-accused-of-wiping-out-the-individual-responsibility-of-the-employee/ How to cite Models of Organized Crimeexecutive Summary, Essay examples
Friday, May 1, 2020
Revenue Management of Selected Hotels â⬠Free Samples to Students
Question: Discuss about the Revenue Management of Selected Hotels. Answer: Introduction: The city Hobart is selected for selected in this paper of revenue management due to several reasons. Hobart city has experienced 70% growth in number of nights stayed by the visitors. This is equal to 32% of the visitors night resided within the state by the international and national visitors (Abrate and Viglia 2016). Moreover, revenue management of the selected hotels in Hobart is considered for the reason that it also experienced 72% growth in visitors nights. Moreover, the hotels also experienced growth in accommodation supply and growth in demand. Over the past few years, number of rooms and available and accommodation stock has increased by 20%. In addition, this city is also deemed to be suitable for evaluation as due to the seasonal nature of the hotel industry, Hobart city is attaining increased capacity with yearly average occupancy rate of 76%. In addition, at the time of economic uncertainty, Hobart city served as only capital city to indicate growth in revenue from hotel s recording 3.4% growth in comparison to -8.2% national averages (Akan, Ata and Dana 2015). Hobart city is deemed to follow appropriate revenue management as the city has grown at an average of 70 rooms each year for over the past seven years. Lbis Style Hobart, Hadleys Orient Hotel and Wrest Point hotels are considered as the competitor set of the selected Best Western Hobart Hotel for numerous reasons. Numerous categories of hotels are observed to be present in the Hobart region in Australia (Arenoe, van der Rest and Kattuman 2015). These hotels are quite different from one another considering the areas of services and quality provided by them. Conversely, there are some aspects that remain common between the selected hotel and the competitor hotels due to which these are selected in the current paper. The hotel that is selected in this paper belongs to a five star category. This is the reason; the selected hotel is put into comparison with its rivals that falls within the category of either four or five star hotels. There are many other criteria relied on which the competitive set is chosen that includes location, type, brand and ADR (Bayoumi et al. 2013). All among the selected competitor hotels belong to full-service category that has attached restaurants, lounge services and meeting spaces which offers them a competitive edge in comparison to other hotels in the region. In consideration to these aspects the hotels those are chosen as competitors within the region include Lbis Style Hobart, Hadleys Orient Hotel, Wrest Point hotels and Best Western Hobart. Book figures and the occupancy forecast of the hotel are carried out through analyzing its selected competitors room rates along with their service benefits. On the book (OTB) rate of the hotels are selected based on analyzing the group trends and patterns that is quite distinct from the regular demand. These OTB figures are gathered from analyzing number of reservations and pick-ups. Forecasting of occupancy rate is conducted through analyzing previous forecast for that period (Board and Skrzypacz 2016). The major factor that was focused on while carrying out occupancy forecast is through setting rate strategies for each day within the booking window along with allowing tactical decisions in departmental level. OTB figures are derived based on the consideration that, it along with forecast can provide a group rate along with ceiling with respect to room capacity. Forecasting was conducted on daily basis in order to decide the occupancy forecast figures as every day indicates a new situation for optimization. Occupancy forecast for all the selected hotels was conducted based on the number of anticipated room arrivals, number of estimated room stopovers and number of anticipated room no-shows (Crossan 2014). Occupancy forecast of the selected hotels is calculated based on anticipated room arrivals and anticipated room overstays. The forecast is a vital driver of revenue management optimization initiative. The hotels forecast at a detailed manner in case actual benefits are available from revenue optimization. Taking into consideration the competitor hotels namely Lbis Style Hobart, Hadleys Orient Hotel and Wrest Point in the market, Best Western Hobart Hotel is deemed to perform in a better manner (Ferguson and Smith 2014). This is for the reason that Best Western Hobart Hotel has set the highest sell rate for each day in comparison to its competitors with high occupancy rate as per the forecast. Such forecast indicates that because of high sell and occupancy rate, the hotel is deemed to contribute on the highest revenue in comparison to other competitor hotels. Moreover, the hotel is forecasted to perform well enough to provide tough competition to its selected hotels based on instant revenue status overview, everyday based budget comparison along with daily performance index (Ivanov 2014). Best Western Hobart Hotel is also observed to have high occupancy rate and increased number of rooms that provides it with high competitive advantages over other hotels. In addition, it is observed from the revenue management forecast that the food and beverages section focuses on optimizing the profits and revenue. Room revenues are deemed to be the major aspect of attaining increased total revenues. Considering the ADR (Average daily rate) it is gathered that productivity of the hotels is assessed relied on occupancy rate of the hotels and ADR is quite high for Best Western Hobart Hotel. Target consumer segment for Lbis Style Hobart, Hadleys Orient Hotel and Wrest Point hotels are selected considering certain attributes like age, gender, education level, residential area and household income (Kimes and Ho 2017). Target market of these hotels includes ambassadors of architecture along with gallery and gourmet blazers. The target market of ambassadors of architecture includes young, newly married, university graduates and the honeymoon travelers. These target consumers seek luxury services and entertainment within their budget. Travel plans of these target consumers encompass spending time together, getting involved in quality walking sightseeing tours along with following passion of visiting places in Hobart. Target consumer segment that falls under gallery and gourmet blazers are the ones those are greatly interested in visiting art galleries in Hobart and are particularly fond of museums (Kimes 2016). Moreover, the target market segment of the selected hotels belongs to the age group of 25 to 60 years and is focused on feeling entitled to luxurious experiences. Most of these consumers have a professional career with income over $100,000. As the target consumers greatly enjoy regional foods, they tend to be very interested in globally renowned restaurants within the city. Moreover, the target market segment for the selected hotels includes couples belonging to the profile of upper-middle age; they decide to avoid waling long distances or climbing stairs. This target market prefers taxicabs or any other public transport for travelling to touring spots in Hobart. These people also tend to consider certain guided tours to the destinations all through Tasmania. Revenue management measures that can be taken by the selected hotel in a scenario that the demand happens to be slower than the anticipated are described below: Yield management can turn out to be a technique that can be used in order to increase the room revenues. This revenue management process can turn out to be an efficient performance measure. This is for the reason that this includes occupancy percentage along with average everyday rate in a specific statistic which is yield statistic (Masiero, Pan and Heo 2016). Discount allocation can serve as another measure of revenue maximization in case of slow demand. In account to such measure, increasing the available product mix at discounted or lower rates and extending time can increase revenue over the time. In addition, increasing discounts revealed on room features might increase revenue for the hotel. The price sensitive group of consumers needs to be displaced and appropriate mix of target market must be estimated in low demand for offering maximum room rates. Revenue Management Measure in Higher Demand than Anticipated Revenue management measures that can be taken by the selected hotel if the demand is higher than anticipated are explained under: To deal with increasing demand, most appropriate revenue management activity is to reduce room bookings through selling hotel rooms at high rates. This strategy of revenue management can facilitate in enhancing profitability of the selected hotel. Room rates must be increased in order to elevate the rate in high demand in case the demand is high than supply (Vulcano and Weil 2014). In high demand, the hotel can stop selling rooms at discounted rates and should also ensure decreased length of stay of consumers. In addition, the hotel must also consider that whether a drastic increase in room rates can act as an effective business practice. Discounted packages must not be provided to consumers those have agreed to pay more. In high demand, staffing levels must be checked including front desk, ancillary venues and the outlets. The front desk must be today staffed that will be able to address the needs of high demand and increasing average room rate that can increase revenue. References Abrate, G. and Viglia, G., 2016. Strategic and tactical price decisions in hotel revenue management.Tourism Management,55, pp.123-132. Akan, M., Ata, B. and Dana, J.D., 2015. Revenue management by sequential screening.Journal of Economic Theory,159, pp.728-774. Arenoe, B., van der Rest, J.P.I. and Kattuman, P., 2015. Game theoretic pricing models in hotel revenue management: An equilibrium choice-based conjoint analysis approach.Tourism Management,51, pp.96-102. Bayoumi, A.E.M., Saleh, M., Atiya, A.F. and Aziz, H.A., 2013. Dynamic pricing for hotel revenue management using price multipliers.Journal of Revenue and Pricing Management,12(3), pp.271-285. Board, S. and Skrzypacz, A., 2016. Revenue management with forward-looking buyers.Journal of Political Economy,124(4), pp.1046-1087. Crossan, M., 2014. Hotel revenue management: Principles and practices. Ferguson, M. and Smith, S., 2014. The changing landscape of hotel revenue management and the role of the hotel revenue manager.Journal of Revenue and Pricing Management,13(3), pp.224-232. Ivanov, S.H., 2014. Hotel revenue management: From theory to practice.Browser Download This Paper. Kimes, S.E. and Ho, J., 2017. Revenue management in luxury hotels.Journal of Revenue and Pricing Management, pp.1-5. Kimes, S.E., 2016. The evolution of hotel revenue management.Journal of Revenue and Pricing Management,15(3-4), pp.247-251. Masiero, L., Pan, B. and Heo, C.Y., 2016. Asymmetric preference in hotel room choice and implications on revenue management.International Journal of Hospitality Management,56, pp.18-27. Vulcano, G. and Weil, A., 2014.Joint optimization of virtual capacities and bid-prices for revenue management. Working Paper.
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